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Trace the Trend: Seasonal Color Analysis

Big in the '80s, the seasonal color dressing trend is back thanks in part to TikTok.

Inside the Rise of ‘Brotox’

 Boy beauty has found its next frontier: the med spa.

The Better Sleep Shopping List: 9 Best Products for Sleep

Snooze or lose? Not with these dreamy products that'll provide some much needed R&R.

Is the Drink of Labor Day Weekend Nonalcoholic?

A slew of new entrants promise the experience and complexity of booze — without its downsides.

TikTok Star Mikayla Nogueira on How Pandemic Unemployment Led to an Unexpected Beauty Career, Viral Fame and Streamy Awards Nominations

The influencer is nominated for outstanding content in the "Creator of the Year" and "Beauty" categories.

How Top Beauty Execs Stay Grounded

Because life gets stressful, we asked some beauty leaders how they cultivate joy on a daily basis.

Meet Jeff Lee, the Multihyphenate Beauty Exec

Lee is the cofounder of Dibs, and is also a personal trainer and beauty pageant coach.

2023 WWD Beauty Inc Power Brands: The Establishment

From Chanel and Dior to L'Oréal and Maybelline – the behemoths propelling the beauty industry forward.

The 20 Most Iconic Serums in Beauty

The top serums of all time, as voted on by industry insiders.

The Founders Who Are Redefining Beauty

From science-led formulations to products with purpose, beauty's current crop of leading founders are forging…

Alina Roytberg and Lev Glazman on Dreaming Up New Worlds — and Brands

The founders of Fresh and, more recently, The Maker, on creating fantastical worlds that encompass fragrance…

To Gray or Not to Gray

A look into how brands, retailers and consumers are building out the aging hair care category.

Assessing the Case for a Beauty IPO

Analysts said other beauty companies will be watching Oddity's progress on the public markets closely.

2023 WWD Beauty Inc Power Brands: The New Guard

Assessing beauty's most directional brands.

2023 WWD Beauty Inc Power Brands: The Originals

A look at beauty's brightest new entrants.